Growing up a competitive figure skater, big ‘dreams’ have always been part of Vanessa Froehling. Born in Iowa and raised in St. Louis, MO; she later relocated to Oregon to make her Fashion dream a reality.
Being a self taught designer and seamstress, she began her career in 2004. Using inspiration from shape, structure, and color, each of her designs focus on flattering every women’s body. Vanessa’s creations bring a modern perspective to classic silhouettes, and encourages the wearer to express their individuality. Serving as a maker of identity, she views fashion as the articulation of a lifestyle.
Her Ready to Wear label, Stitches by V; features Bamboo, Organic Cotton, and Denim designs for women and men. These designs have been shipped worldwide; and have even been featured in television commercials, music videos, and several runway fashion shows.
After winning the Evening Wear category at a fashion designer challenge in 2014, it inspired her to launch of line of glamorous gowns, playful lingerie and swimwear, and even artistic costumes.
As a result, Fräulein Couture emerged.
Since its conception, designs have been featured on the cover of Oregon’s, Eugene Weekly, published in fashion magazines, and have been part of several art collaborations that later went on to be displayed at Las Vegas’ Henry Mohney’s Erotic Museum. Her designs have also won 7 Fashion Awards, including the most recent Metamorphose Designer Challenge in April 2015, where she was the winner of People’s AND Judge’s Choice for Swimwear, and was also the winner of People’s AND Judge’s Choice for Evening Wear!